Illustration Process

1: Talk through the brief and clarify the details.

Either call or send an email and I will connect within 24 hours. We’ll discuss your requirements, and both determine if we’re the right fit for the project. I will require a written brief and ensure both parties are clear about the project, timing, details and budget. Remember, if you don’t know exactly what you want, I will make professional recommendations.

2: Provide the quote and examples of illustration styles

Quotes are usually supplied within 24 to 48 hours after the initial discussion.  Along with the quote I will provide examples of styles that will suit your project as well as outlining each stage of the process with timeframes for each.

3: Quote approval and sketch or line art draft produced for approval before proceeding. 

Once the quote is approved and the 30% deposit paid (new clients only) I provide a pencil sketch or line art draft. This is an important stage to be clear on the direction of the project including the content of the illustration, level of detail and style used. I’ll ensure you understand where I’m going with it and make any changes required.

4: Project development and ongoing communication.

Now I have the approval to proceed; I’ll get to work on the illustration. I place high importance on communication and will keep you involved and up to date on the project as we go, this way there are no surprises, and you can feel confident that your illustration will come out as planned. In my experience, open lines of communication are key to a successful project, and it’s also great for you to see your project come to life.

5: Approval and payment

I will send you the illustration on email or via a file transfer for your approval. I am happy to make reasonable amendments at this stage, as I understand I won’t always get the detail right on the first attempt. This is usually three sets of changes, and I appreciate if you can send all the changes through in one go so I can efficiently get them done.  When the illustration is approved, I invoice for the balance of the agreed amount and once paid, I will supply you with all the digital files in various formats including the editable working files for your future use.  The illustration is then exclusively yours to do with as you require and you retain full copyright over the work indefinitely. 

To get the process started, click here and get in touch. 


let’s bring it to life

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Every illustration that appears on this website is copyrighted. No images from this site or any information on this site, may be copied or re-used or in any manner without the permission of Wells Creative Studio Pty Ltd.

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